Established in the early nineteen eighties, the store started out as a beer home brewing shop only, which then turned into a Corner Store with homebrew kit, then known as Mayfairs Welcome Mart. As the homebrew supplies industry grew, so the grocery side of things decreased.

Growing at the same time was the discount cigarettes and tobacco. To remain competitive in the ever-changing tobacco industry we joined the Tobacco Station Group in 1998. We were the first Tobacco Station in Townsville.

We then looked at the way homebrew supplies and homebrew kits were marketed, and soon realised that everyone’s taste buds were different. So rather than trying to sell what we wanted to sell, we put in a range of different products, then contacted different homebrew supplies wholesalers for homebrew recipes to help our client’s homebrew beers that turned out like the commercial ones. Now with over 130 different home brewing kits and home brewing supplies to choose from, it would take someone two and half years to try them all, so we put out our recipe sheet to make life a little easier for our clients.

Keeping things simple is our philosophy, discounted prices means high turnover, offering people a range to choose from and means no high pressure selling.

The most used phrase to describe our store by customers is "I’ve just found heaven." The most asked question here is not “what would you want to buy," it is "what do you drink if you went to a pub?"

With this we can then tailor a homebrew beer or homebrew spirit to suite your individual taste.